out of the blue

When building your company’s first website, it’s important to keep the old KISS in mind…keep it simple stupid.  The reason? The answer:  The economy, of course!

Now, we both know that your company is going to take off with flying colors and sell more products/services than ever…but in today’s lovely unpredictable economy, it’s important that you stay based in reality and not sink all of your money into a website that no one will ever see besides your mother.  It’s of course important to build a website, but remember, websites can always be expanded upon in the future. Build a simple, professional website.  It’s a good base to have.  In the future when you sell a million of those legged blankets, you can have the all-out site that sings and dances and even emits smells from the screen….but for now you don’t need that much!

For your simple website, just make sure you have the basics. The basics would include:

*A clean, attractive homepage

*Working links/navigation throughout the site

*Enough information regarding your company to entice potential clientele

*Contact info

That’s it! That’s all you really need!! Just get your product/company out there and see if you have the stuff to move forward (alright, I know you do, see if people have the intelligence to recognize this…better?).  Once your website takes off and you’re rolling in money, THEN you can shell it out to build the amazing website.  But WAIT until this moment has arrived for you.

DPro has a good program for starting a basic website: BizWebMachine.  It allows for the quick and simple creation of a website that is not necessarily customized to the tee, but rather designed in a general manner allowing for the look and feel of your company but still allowing minimal cost.  In short:  it’s easy to build, but still looks amazing.

Check out one of our BizWebMachine sites:

Valhalla Lodge BizWebMachine Site

Advertisements contain the only truths to be relied on in a newspaper.

-Mark Twain

A magazine is simply a device to induce people to read advertising.

-James Collins

Remember, today is the tomorrow you worried about yesterday …

-Dale Carnegie

I saw the angel in the marble and carved until I set him free.

-Michelangelo

I didn’t get into design to be an artist. To me, an artist creates things to evoke emotion. Being a designer goes a step further than that, not only trying to evoke emotion but trying to make a reaction. It is very objective-driven, and that’s what makes it interesting.

-Mike Davidson

Design is a plan for arranging elements in such a way as best to accomplish a particular purpose.

-Charles Eames

Designers can create normalcy out of chaos; they can clearly communicate ideas through the organising and manipulating of words and pictures.

-Jeffery Veen

Advertising is the art and sole of capitalism. It captures a moment of time through the lens of commerce, reflecting and affecting our lives, making us laugh and cry, while simultaneously giving traction to the engine that propels this free market economy forward into the future.

-Jef I. Richards

The creative adult is the child who has survived.

-Ursula K. le Guin