out of the blue

Ahhh….the economy.  I don’t think we can go a single post without some sort of mention or reference to the lovely Recession that we are in right now.  Of course, there are silver linings to every cloud, and the Recession is no exception.  Today’s silver lining:  Crowdsourcing.  Crowdsourcing is simple.  An obvious play on the dreaded outsourcing that helped land us in the Recession, crowdsourcing is utilizing the undiscovered talents of amateurs at minimal to no cost.  People of today are especially willing to work for free if it means getting their name out their on a worthy product.  So next time you need a fresh look or new idea, put the word out there.  Start a contest with the winner receiving credit for his or her work.  If need be, you can throw in a small cash prize as well.  Undiscovered talent is your best untapped resource-use it!

To learn more:  MSNBC Article on Crowdsourcing