out of the blue

Have you ever thought about the fact that design and advertising influences nearly every part of our lives and is part of a lot of decisions we make?

Have you ever thought about the fact that design and advertising influences nearly every part of our lives and is part of a lot of decisions we make?

You get up, woken by the alarm…
By the Alarm clock you have chosen - why did you choose it, perhaps you liked the design, perhaps it was cheap. How did you know it was cheap - because of the design of its packaging or the design of the shop it was in perhaps.

You get out of bed…
You pull back the quilt, with the design that you chose because it matched the decor of your room or because it said something about you.

You shower…
You are bombarded with designs which promise fuller softer hair and skin. Bottles of product you chose say - I look after myself, I’m indulgent, I’m practical or I’m on a budget.

You brush your teeth…
Will your toothpaste help your sensitive teeth , did the advertisement promise your teeth will be white than white, or did you choose the supermarket brand which you trusted to give quality and value?

You get some breakfast…
Cereal packets cry eat me I’m healthy, I’m sweet, I will stop you feeling hungry all day. The colour and tone of the packaging helps you believe in the product.

You leave and get in the car…
Why did you choose that car, was it the design, the colour, a status symbol, the advertising which suggested you would become more attractive to the opposite sex? Maybe it was the cheap and cheerful signage in the garage saying BARGAIN ONLY £XXX

On your way to work you will be bombarded by signage, billboards, logos and designs on other vehicles, radio advertising and you haven’t even got to work yet.

How much do you think design and advertising influences our lives?